Industry
Hospitality
Client
Novotel Santa Fe
Year
2024
Status
Under Construction
Novotel Santa Fe

Intervention
- Architectural Management and Supervision
- Interior Design
Context
For this project, we implemented the concept created by RF STUDIO for the Novotel chain. We studied the manuals and aimed to apply the concept by "Mexicanizing" it according to the context of Mexico City.
We followed these guidelines:
- Focus on the user: The clients are always at the heart of the designs.
- Enfoque laser; 80% SIMPLE – 20% INCREÍBLE (Poniendo el foco en elementos que impacten al cliente)
- Blurred boundaries between areas: Blocks and cells that feel alive without being overly defined, both inside and outside.
- Structural furniture: Furniture is what gives the space its structure.
Team
Project Management: Francisco Navarro
Interior Design: Vicky Navarro, Gabriela Cacho
Creative Direction: Laura Sánchez
Execution Supervision: Diego Trejo
Project: Proyecto: Abigail Hernández, Sandra Garfias, Diana Aceves, Aranza Gallaga, Eunice Arteaga, Eduardo Orrante, Adrian Espinoza, Edson Márquez.
3D Visualization: Geovani Martínez, Carolina Sosa
Lightning Design Project: Victor Palacio, Enrique Wilde.