Industry
Hospitality
Client
Novotel MTY
Year
2024
Status
Under Construction

- Architectural Management and Supervision
- Interior Design
For this project, we implemented the concept created by RF STUDIO for the Novotel chain. We studied the brand manuals and sought to apply their concept by "Mexicanizing" certain furniture elements and floor finishes that appeared very French, making them more locally contextualized. ciertos elementos de mobiliario o acabados de piso, que lucían franceses y era importante traerlos a un contexto más local.
We followed these guidelines:
- Focus on the user: The clients are always at the heart of the designs.
- Laser focus: 80% SIMPLE – 20% INCREDIBLE (Focusing on elements that make an impact on the client)
- Blurred boundaries between areas: Blocks and cells that feel alive without being overly defined, both inside and outside.
- Structural furniture: Furniture is what gives the space its structure.
Project Management: Francisco Navarro
Interior Design: Vicky Navarro, Gabriela Cacho
Creative Direction: Laura Sánchez
Execution Supervision: Diego Trejo
Project: Proyecto: Abigail Hernández, Sandra Garfias, Diana Aceves, Aranza Gallaga, Eunice Arteaga, Eduardo Orrante, Adrian Espinoza, Edson Márquez.
3D Visualization: Geovani Martínez, Carolina Sosa
Lightning Design Project: Victor Palacio, Enrique Wilde.